Bring your database
Smart Import maps imperfect exports while preserving source and ownership.
Media Discovery
Know why each journalist belongs on the list.
PRmatic starts with the relationships your agency owns, discovers new targets on demand and makes the reasoning behind every recommendation reviewable.
What the team can do
Discover on demand
Find new journalists from the pitch, recent work and competitor coverage—not a static keyword list.
Prioritize with context
Balance relevance, client-specific relationship history, contact health and media influence.
Visible reasoning
Recommended because, not just ranked.
PRmatic distinguishes facts, agency history, external observations and AI inference so teams can judge recommendations before acting.
Relevant dated articles and the passages that support topic fit.
Replies, meetings and verified coverage for this client and team.
Outlet visibility in search and AI answers, with source and observation date.
Guided early access
Bring one real campaign.
We review fit, guide onboarding and calibrate the workflow with your agency’s data. Accepted agencies receive published founder pricing.